The Traditional Market Square Epiphany in Naples

The Traditional Market Square Epiphany in Naples

Every year on 6 January, Naples is filled with magic and tradition to celebrate Epiphany with one of the city’s most eagerly awaited events: the traditional Befana di Piazza Mercato. This event, combining culture, folklore and spirituality, is an unmissable moment – for Neapolitans and tourists alike – who want to have an authentic and warm experience in the Neapolitan city.

The History and Meaning of the Befana

The figure of the Befana, an old woman who flies on a broomstick bringing sweets and presents to good children (and coal to bad ones), is a deeply rooted character in Italian popular traditions. Although her origin is intertwined with pre-Christian legends and mythological figures, she is associated with Epiphany, which celebrates the manifestation of Jesus to the Three Wise Men. The Befana is a kind of ‘mamma Natale’ who closes the Christmas festivities, but with her own characteristic touch of sweetness and sympathy.

In Naples, the Befana tradition is particularly heartfelt. The Neapolitan city, known for its human warmth, conviviality and deep-rooted traditions, celebrates this feast with events that attract the participation of young and old, amidst singing, dancing and lots of sweets.

The magic of the Befana in Piazza Mercato

Piazza Mercato, one of the most significant historical places in Naples, is the beating heart of this festival. It is a square that has witnessed significant events over the centuries, and today hosts one of the city’s most folkloristic and heartfelt events. The Epiphany event – which has very ancient roots – is a community celebration. Thus, every year, the square comes alive with stalls selling typical sweets, toys, colourful stockings and many other festive products. The scent of sweets and dried fruit fills the air as families stroll among the stalls with their children who, of course, are the undisputed protagonists of this day!

An Occasion for the Community

 The Befana in Piazza Mercato is not only a festive event, but also an occasion for the community to meet. The piazza, once the centre of markets and trade, is now transformed into a meeting point for Neapolitans of all ages, who come together to celebrate a tradition that has its roots in the heart of Naples. It is a moment of sharing, collective joy and rebirth, marking the end of the Christmas festivities.

In short, the traditional Befana – repeated every year in Piazza Mercato – is an appointment that never disappoints. Amidst the children’s laughter, the colours of the hanging stockings, the traditional sweets and the music echoing in the air, the event represents a unique opportunity to experience the authenticity of Neapolitan traditions. An Epiphany of joy and warmth that is renewed every year, bringing with it the promise of a new year full of hope and happiness for the whole city.

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