The red horn: Naples’ best-known good luck charm

The red horn: Naples’ best-known good luck charm

Naples, a city rich in history, culture and traditions, is famous not only for its artistic, cultural and gastronomic heritage, but also for its lucky charms. Among these, the red horn stands out as one of the most iconic and beloved symbols for Neapolitans and visitors alike.

The red horn: a symbol of protection

The red horn, also known as the “cornicello,” is a traditional amulet that represents good luck and protection against the evil eye. Its shape, resembling a small horn, is associated with fertility and strength, while the red color is considered a powerful antidote against negative energies. According to tradition, wearing a red horn can ward off misfortune and bring prosperity.

What a good luck horn should look like

And here are the characteristics that make a good luck horn truly authentic. First of all, it must be an intense red color, since red is considered a powerful protective color. This color represents energy, vitality and the ability to ward off negative energies. But that’s not all: the traditional good luck horn must be crooked with a tapered tip. This particular shape symbolizes the ability to deflect negative influences, like a small shield against the evil eye. In short, its curvature is not only aesthetic, but an integral part of its symbolism.

Always given as a gift and never bought

One of the strongest beliefs related to the good luck horn is that it should be given as a gift. Receiving it from another person amplifies its meaning. Buying it for oneself is considered unpropitious; tradition dictates – in fact – that it is a gesture of affection and protection on the part of the giver. So, to recap, an authentic good luck horn must be red, crooked, pointed, and above all, it must be a gift. These characteristics not only make it a valuable object, but also a symbol of emotional ties and protection against misfortune.

The craft of evil eye casting in Naples.

Today, while many people may be skeptical about evil eye casting practices, there is a renewed interest in folk traditions. Some evil eye chasers can even be spotted in the historic center of Naples-often on Via dei Tribunali, just a stone’s throw from Napoli Sotterranea-as they walk through the crowds. Well it is a street trade that is easily associated with the art of getting by. And among these evil eye chasers, some have even become quite well-known thanks to social media, where rituals and stories are shared with a wider audience.

The Shops of the Historic Center

In the heart of Naples, there are also a number of stores where the red horn is handcrafted. These stores, often family-run, are true treasure troves of tradition. Here, visitors can find red horns in different sizes and materials, from ceramic ones to metal ones and coral variants. Each piece is a work of art that carries with it the history and skill of Neapolitan artisans.

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